Archive for the ‘RETAIL’ Category

Goodwill debuts geofenced mobile ads to attract Gen Z

Goodwill of Central & Southern Indiana is running a social media campaign aimed at Gen Z shoppers that shows affordable yet unique clothes to buy secondhand. The ad creative features oversized price tags attached to an eclectic mix of clothing and accessories that shoppers can combine to create a complete look, per an announcement shared […]

Macy’s and Bloomingdale’s will stop selling fur as part of a company-wide ban that will discontinue all unethically sourced fur products and services by early 2021

Macy’s, Inc.- and all of its stores, subsidiaries, vendors, suppliers, and private ‘brands’- will be fur-free by the end of fiscal year 2020. In a press statement released on their website, the company announced a new policy that complies with the guidelines set by animal rights organization Fur Free Alliance, which bans the use of […]

More holiday shoppers will spend at least $500 on gifts this year

According to Tinuiti’s 2019 survey of 2,000 U.S. consumers, the number of consumers that indicated they would spend at least $500 increased 10% from last year. Gen X consumers (shoppers aged 35 to 44) are expected to spend the most, with 36.3% of shoppers aged 35 to 44 and 28.6% of those aged 45 to […]

Consumers, retailers at odds on ease of returns

In a fiercely competitive landscape, consumers have high expectations of retailers, both in-store and online. Take the online ordering experience, for example: Forty-seven percent of consumers said the delivery option they want is “sometimes, rarely or never” available. And while 92% said they would like or love to have free one-day delivery, there’s little room […]

Theft is a major risk for retailers using scan-and-go, expert says

Customers may be drawn to the autonomy and time savings scan-and-go checkout promises, but distractions ranging from rambunctious kids to in-store signage increase the chance they’ll forget to scan products and walk out of the store with free merchandise — potentially costing grocers in the end, according to Adrian Beck, emeritus professor of criminology at […]

Retailers, Logistics Firms Establish Warehouses Closer to Cities

Retailers and logistics firms are establishing warehouses closer to large urban centers to keep up with rising consumer demand for faster delivery of products ordered online, industry experts said. To what degree the supply chain will change as a result is not yet known, but some industry experts believe many companies will expand warehouse space […]