Archive for the ‘FOOD & BEVERAGE’ Category

Nielsen expands analytics partnership with General Mills

General Mills is deepening its partnership with Nielsen to get more information on consumer needs, trends and the competitive landscape in the U.S. and in foreign markets through Nielsen’s Global Connect platform, the data analytics company announced Thursday. Nielsen said in a release that the platform has been a strategic ally to the CPG company’s […]

Anheuser-Busch to fully acquire Craft Brew Alliance

Shares of Craft Brew Alliance skyrocketed 120% during extended trading Monday, following news that Anheuser-Busch will buy all remaining outstanding CBA shares in a cash transaction at $16.50 per share, more than double CBA’s closing price of $7.33.

Brands’ use of social media must change – just-drinks FUTURES

Successful social-media marketing strategies will need to be more visual, video-orientated and more authentic, according to the latest report from just-drinks’ FUTURES service. The way social-media networks are being used is rapidly changing and new platforms are also emerging, meaning food companies must adapt the way they market their brands online, the report, Over the […]

Nestle eyes greater use of microalgae ingredients

Nestlé has teamed up with supplier Corbion to work on expanding the packaged-food giant’s use of microalgae-based ingredients. The world’s largest food maker uses algae already, including Purina DentaLife dog treats in the US and in a supplement sold under the Garden of Life brand.

EU, China agree protected geographical indications on food and drink products

The European Union and China have concluded negotiations today (6 November) on a bilateral agreement over protected geographical indications (PGI) for a range of food and drinks products. The agreement will protect “against imitations and usurpation”, the European Commission said in a statement, adding: “This landmark agreement is expected to result in reciprocal trade benefits […]

The most popular Halloween candy in every state

A love of candy is something that unites Americans around this time of year. But a new map of America’s favorite candy by state, based on analysis by CandyStore.com, shows that we are more divided than ever.