Louis Vuitton Turns to Facebook Bot to Chat Up Customers Online

Louis Vuitton is bringing in some robotic help for the holidays. The maker of $1,370 canvas duffle bags and $575 monogram belts has launched a “virtual adviser” on Facebook Messenger for U.S. clients, Palo Alto, California-based AI startup Mode.ai said in a statement Wednesday. The chatbot will answer queries for all things Louis Vuitton: searching the brand’s online catalog, pulling up catwalk shows and history about the brand, and giving tips for product maintenance.

Comments are closed.